|
Web
Developer Options
Web
pages do not have to be expensive and there are a number of ways to have your
web site created that keep your costs down.
According to
Mark James of ED Solutions Inc., the top 25% of quality ED Websites
invest an average of $60,000 to $160,000 on their websites. Average economic
development websites range from $40,000 to $60,000.
Consultant
- Because you are an economic development professional you may want to focus
on your expertise and just contract the work out to a web development consultant.
This is likely the most expensive option, but is also the most likely to result in the development of a quality web site with a professional design.
In-house Staff
- The importance of the web for economic development has resulted in some organizations hiring a
staff person specifically for webpage development and management. This is often the case when
economic development agencies are a part of a government organization such as a city or county.
These in-house staff are typically responsible for website management but work related to the
initial design/development and advanced website programs are contracted out to consultants.
Qualified
Lay Person - A lower (or no) cost solution is to ask a local person
to create your web site. There are people that are very qualified in basic web page
design. Your web page could be someone's school or volunteer project. Many
young people who have grown up around computers and surfing the net also understand
the technology.
Do-it-yourself
- Of course you can always do it yourself. There are numerous web page development
software applications for sale and a variety of books about web design. If
you have the time and want to learn, this is an excellent option. In the future
these skills will allow you to update the information on your web page to
keep it current.
Our Recommendation
- When Economic Development Online first launched, the "Qualified Lay Person" and "Do-it-yourself"
options were still viable options. But now that so much is riding on your ability to communicate
the economic development opportunities in your community through the Web you should seriously consider the professional
skills of a web developer with expertise in developing economic development web sites (just because
a webpage design consultant has developed other websites does not mean they are qualified to design and
develop and economic development website). If you do
not have the budget for this (and we hope you aren't still throwing money away on CD ROMs and videos) then
as a last resort you should acquire the services of a volunteer or do-it-yourself.
Today you must be on the web.
The importance of
websites has fostered a new expert, the ED website consultant. These
consultants advise organizations in optimal strategies and solutions for their goals. Three of the
most well-known companies specializing in this are Ady International,
ED Solutions Inc. and
Chabin Concepts.
If you are a large or medium size organization, using the services of this type of
industry expert is recommended.
Copyright © 2007
Economic Development Online. All rights reserved. Material on this website is
protected by copyright and trademark laws.
|